Golden Rule of Networking

September 4, 2008 at 4:49 pm Leave a comment

We all know how important networking is today.  Word-of-mouth, referrals, our reputations!!!  Recently I attended a seminar by Bob Burg, author, speaker on networking to increase sales.  Bob is dynamic.  He taught me his golden rule of networking – people will do business with those that they know, like and trust.  Think about that.   As we are working on referrals and working on getting others to know us and like us, we need to be earning their trust.  And, what he hinted at is that just like our reputations circle around on how successful we can be in our skills, our reputation on how trust-able we are also circles around.  So whether you are a consultant or a business, both have reputations, the trust component is imperative.

Considering all of our choices about who we do business with today, I would say Bob is ‘golden’ in his advice.

Entry filed under: Brand, Marketing, Public Relations. Tags: , , .

Which social networking sites to join, read about Marcia: The Power of the Web, the Power of Ike

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About Me

Suzanne M. Boniface; Latest nickname: Suzanna; Public Relations, Marketing, Communications Consultant and Speaker - forever; writer and now blogger
Experience in credit unions/banking, non-profits, corporate and technology industries.
Mother of 2 boys - the best forever. Grandaughter, Julianna and second grandchild on the way.
Board member Ad Club of Western MA; Boston Road Business Association; Pioneer Valley Plan for Progress Trustee; President Westfield State Alumni Association Executive Council

Statements of Importance About Me!

Never gives up! Never forgets!


May 2010 - Speaker Westfield State College Commencement April 2010 - Speaker Cost Effective Small Business Marketing
April 2010 - Speaker WNEC Communications Conference
February 2009 - Speaker Social Media - Human Service
September 2009 - Speaker Wilbraham Rotary Luncheon
May 2009 - Writing for Westfield State FOCUS
April 2009 - Speaker Westfield State College, Alumni Mentor Day
January 2009 - Speaker - WNEC and Valley Press Club Communications Conference
January 2009 - Speaker - West Springfield Rotary Luncheon
July 2008 - Article in Credit Union Management Magazine

Contact info:

The Greatest of Quotes!

"be the change you wish to see in the world" - Gandhi ................................................. "Insanity: doing the same thing over and over again and expecting different results" - Einstein


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