Inside And Out Assess your external and internal situation before marketing to Hispanic members.

July 3, 2008 at 6:45 pm Leave a comment

Here is my latest published article, thanks to CUES and Credit Union Management Magazine. As I previously stated and is further clarified in this article, if you plan on marketing to the Hispanic population, or are thinking of it, then do your homework and find out as much as you can before you jump into it. My experience and research have taught me that it can be a wonderful audience to market to, but just translating your website into Spanish, or doing one flyer in Spanish, or one ad, will not bring you success. Read on…

http://www.cues.org/pls/cuesp/!cues1.main?complex_id_in=3069489.3071923.3131325.11862684.page

Entry filed under: Brand, Credit Unions, Marketing, Public Relations, Social Media. Tags: , , .

Speaking of names. Calling All Creative Business Owners

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About Me

Suzanne M. Boniface; Latest nickname: Suzanna; Public Relations, Marketing, Communications Consultant and Speaker - forever; writer and now blogger
Experience in credit unions/banking, non-profits, corporate and technology industries.
Mother of 2 boys - the best forever. Grandaughter, Julianna and second grandchild on the way.
Board member Ad Club of Western MA; Boston Road Business Association; Pioneer Valley Plan for Progress Trustee; President Westfield State Alumni Association Executive Council

Statements of Importance About Me!

Never gives up! Never forgets!

Calendar

May 2010 - Speaker Westfield State College Commencement April 2010 - Speaker Cost Effective Small Business Marketing
April 2010 - Speaker WNEC Communications Conference
February 2009 - Speaker Social Media - Human Service
September 2009 - Speaker Wilbraham Rotary Luncheon
May 2009 - Writing for Westfield State FOCUS
April 2009 - Speaker Westfield State College, Alumni Mentor Day
January 2009 - Speaker - WNEC and Valley Press Club Communications Conference
January 2009 - Speaker - West Springfield Rotary Luncheon
July 2008 - Article in Credit Union Management Magazine

Contact info:

smbpr@aol.com

The Greatest of Quotes!

"be the change you wish to see in the world" - Gandhi ................................................. "Insanity: doing the same thing over and over again and expecting different results" - Einstein

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