The Cellar

March 24, 2007 at 2:52 am Leave a comment

All of us know of a typical wedding type banquet house.  If you live in Western MA a good example of one is the Delaney House.  If you live elsewhere, I am sure you can picture at least one, where weddings are held, Chamber of Commerce breakfast’s, etc.  Yes, we can all picture it.  We all have them, there are many to choose from.

 Last week I was invited to a business event at the Delaney House, over 200 people expected, very interesting print invitation sent.  No cost and speaker was coming in from Chicago.  All day long I imagined sitting at one of those round tables and exchanging business cards before we would be served our dinner and listen to the speaker.  But as I trotted into this banquet room that evening, I stopped dead.  I was in the wrong place.  There were no round tables, the room wasn’t a banquet room.  I must have read the invite wrong.  I WALKED INTO  A CELLAR!!!

There was a washer and dryer where the stage should have been.  There were old couches and old tv sets scattered around the room.  Old newspapers and magagzines sat atop ‘coffee tables’.  Maracroni and cheese was being served in paper cups; meatloaf, mashed potatoes and gravy were being served in cosmo glasses; I saw things like kielbasa I wouldn’t and haven’t eaten in years.  There was an old train set rotating around its track; even a remote control helicopter was spinning around the room.  But next to the washer and dryer was a business friend chatting away to someone else I knew.  And then I noticed others I knew.  The person who invited me was walking around in a Yankee’s sweatshirt.  Stunned, and then unstunned, I realized this was a trick.  This elaborate banquet room had been transformed.  I never knew, never guessed what I was walking into.  I was so happy I was surprised.

What a transformation, elaborate to classy dingy.  Classy dingy worked, it was wonderful.  Conversation went from how incredible to how did you get invited?  Others stood around trying to figure out the common bond to the invitee list.  No one left early.

 It has become ‘the’ event of the year for many business people in Western Mass.  Attendance was over 200; people are still talking nearly two weeks later.  Why, because this event was different, someone dared to take a chance and break away from the ordinary scenario of the ‘business event’, that scenario that many won’t challenge.  The surroundings were made from those who took a chance to challenge.  It only takes one small step.  How can we not challenge?

Entry filed under: Credit Unions, Marketing, Public Relations.

Messages vs. Thoughts Being Lazy

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About Me

Suzanne M. Boniface; Latest nickname: Suzanna; Public Relations, Marketing, Communications Consultant and Speaker - forever; writer and now blogger
Experience in credit unions/banking, non-profits, corporate and technology industries.
Mother of 2 boys - the best forever. Grandaughter, Julianna and second grandchild on the way.
Board member Ad Club of Western MA; Boston Road Business Association; Pioneer Valley Plan for Progress Trustee; President Westfield State Alumni Association Executive Council

Statements of Importance About Me!

Never gives up! Never forgets!

Calendar

May 2010 - Speaker Westfield State College Commencement April 2010 - Speaker Cost Effective Small Business Marketing
April 2010 - Speaker WNEC Communications Conference
February 2009 - Speaker Social Media - Human Service
September 2009 - Speaker Wilbraham Rotary Luncheon
May 2009 - Writing for Westfield State FOCUS
April 2009 - Speaker Westfield State College, Alumni Mentor Day
January 2009 - Speaker - WNEC and Valley Press Club Communications Conference
January 2009 - Speaker - West Springfield Rotary Luncheon
July 2008 - Article in Credit Union Management Magazine

Contact info:

smbpr@aol.com

The Greatest of Quotes!

"be the change you wish to see in the world" - Gandhi ................................................. "Insanity: doing the same thing over and over again and expecting different results" - Einstein

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